What Happened to Cheesecake and Co. After Shark Tank India?
Who doesn’t like a good bite of yummy cheesecake? It’s a fusion of tart & cake. Cheesecake will melt in your mouth. This originated in Europe and became more popular in New York.
Who is the Founder of Cheesecake and Co.?
Himanshu Gakhreja & Shreya Agarwal are the founders of Cheesecake & Co. They founded the company in 2018. Under the brand wing, there are more than 15 varieties of cheesecake available for you.
Cheesecake and Co Before Shark Tank India?
There are 19 outlets in both Delhi & Bangalore. Till now, 2.5 Lakhs cheesecake orders have been delivered. Currently, it has ₹4000 Crores market in India. And the demand for cheesecake is continuously growing.
The USP of Cheesecake & Co. is that it’s 100% eggless.
Another USP of Cheesecake & Co. is they deliver all the cheesecakes right after bringing them out of the oven.
Himanshu Gakhreja & Shreya Agarwal are a couple. Himanshu dropped out of the 12th standard. He worked in a bakery for a couple of years. There he learned all the important nitty gritty things about cheesecake. The bakery helped him a lot when he wanted to build his own business.
Himanshu didn’t get any help from his father. His father is a distributor of bakery raw materials. Now he’s a customer in his father’s business. He started his business from scratch. Little by little he grew his empire.
They are both from Delhi and are 24 years old.
How much money did they ask for Cheesecake and Co?
They came to Shark Tank India seeking ₹1 Crore for 2% equity in the business. Which gives the company a valuation of ₹50 Crores.
All the sharks tried the cheesecakes and everyone loved it.
What are the Annual Sales of Cheesecake and Co?
| Fiscal Year | Annual Sales |
| 2021 – 2022 | ₹6 Crores |
Last month’s sales ₹1.94 Crores
It’s a profitable business. The net profit is 20%. From ₹1.94 Crore, around ₹40 Lakhs was profit last month.
Price of Cheesecake and Co
| Item | Price |
| 1 slice | ₹250 |
| Jar | ₹280 |
| 0.5 kg | ₹850 |
Which shark gave Cheesecake and Co an offer?
Namita Thapar was out because she thought there would be issues in scaling this product.
Vineeta Singh was out because she thought the business was not investable for her at the moment.
Anupam Mittal offered ₹50 Lakhs for 5% and ₹50 Lakhs debt at 15% interest. Which gives the company a valuation of ₹10 Crores.
Peyush Bansal was out because he thought Anupam gave a fair offer to the founders.
Aman Gupta joined Anupam’s offer.
The founders didn’t want any debt in the offer. Anupam revised the offer. Making it ₹1 Crore for 5%. But the founders didn’t take the offer.
| Company Name | Cheesecake & Co. |
| Founder | Himanshu Gakhreja & Shreya Agarwal |
| Asked Amount | ₹1 Crore for 2% |
| Final Deal | No Deal |
| Shark | No Shark |
| Company Net Worth | ₹50 Crores |
| Company Website | cheesecakeco.in |
| Company Status | In Business |
No deal happened.
