What Happened to Portl After Shark Tank India?
Who is the Founder of Portl?
Armaan Kandhari, Vishal Chandapeta & Indraneel Gupta are the founders of Portl. You may be wondering what Portl is. It kind of sounds like Portal, doesn’t it?
What is Portl?
Portl is a life-size fitness mirror. You can do proper interaction with this mirror. You can use this in your house. Using this to exercise, you don’t need to go anywhere. Portl is not a hardware company. It’s a tech & content company.
The founders started another company prior to this, which used to do automatic body measurements in 3 seconds. The founders are getting $2 million per year from that company.
Indraneel is the Founder & CEO. Arman is the COO & Vishal is the CTO.
How much money did they ask for Portl?
They came to Shark Tank India seeking ₹1.5 Crores for 1% equity in the company. Which gives the company a valuation of ₹150 Crores.
How much money did they raise for Portl?
| Amount Raised | Valuation |
| ₹7.5 Crores | ₹30 Crores |
| Sector | Gross Margin |
| Customers | 45% |
| Distributors | 30% |
| International Market | 52% |
| Monthly Expense | ₹36 Lakhs |
| Monthly Sales | ₹10 Lakhs |
| Monthly Burn | ₹26 Lakhs |
Equity split of Portl
| Entity | Equity |
| Founders | 64% |
| ESOP | 11% |
| Kalaari Capital | 25% |
Till now, they’ve 5500+ confirmed orders. From these sales, they will burn ₹3 Crores approximately. So, they’re not profitable at the moment.
Portl will give you personalized exercise training based on your body condition. It will monitor your progress and guide you while you’re training to become a better version of yourself.
There’s an intensive working library already installed in this Portl. If someone wants to have only exercises related to running he can do that. If someone wants to have only exercises related to Yoga he can have that.
With the subscription model, you can avail of live classes and mentorship from Experts.
You can order a Portl studio from their website or experience center.
How Does Portl Work?
When you’re not using Portl it’ll behave like a mirror. Anyone can become a fool thinking this is a normal mirror.
But when you turn it on, you’ll see the magic.
The USP of Portl is it’s tech. It will give you a detailed personalized workout that you can do. It will provide you with specialized exercises. It won’t give you anything that you can’t do. It’ll require 4 pieces of information from you.
- Health Vitals: It will take 6 health vitals from you.
- Portl fitness test
- User Preferences
- Interaction with mirror
When you’re exercising in front of Portl, a skeleton tracker will track your body and detect all your body movements so that it can guide you properly. If you’re not doing any certain activity properly then Portl will notify you.
The price of Portl is ₹1.25 Lakhs.
Which shark gave Portl an offer?
Anupam Mittal gave the 1st offer. He offered ₹1.5 Crore for 5% of the company.
Vineeta Singh gave the 2nd offer. She offered ₹50 Lakhs for 1% & ₹1 Crore debt @ 12% interest.
Aman Gupta, Peyush Bansal & Namita Thapar gave the 3rd offer. They offered ₹1 Crore for 2.5% & ₹50 Lakhs debt.
| Offer 1 | Offer 2 | Offer 3 |
| Anupam Mittal – ₹1.5 Crore for 5% | Vineeta Singh – ₹50 Lakhs for 1% & ₹1 Crore debt @ 12% interest | Aman Gupta, Peyush Bansal & Namita Thapar – ₹1 Crore for 2.5% & ₹50 Lakhs debt |
The founders gave a counteroffer. Which was ₹1.5 Crore for 2.5% of the company. Which gave the company a valuation of ₹60 Crores.
| Company Name | Portl |
| Founder | Armaan Kandhari, Vishal Chandapeta & Indraneel Gupta |
| Asked Amount | ₹1.5 Crores for 1% |
| Final Deal | ₹1.5 Crore for 2.5% |
| Sharks | Aman Gupta, Peyush Bansal & Namita Thapar |
| Company Net Worth | ₹60 Crores |
| Company Website | portl.co |
| Company Status | In Business |
What deal did Portl get in Shark Tank India?
The deal was closed at ₹1.5 Crore for 2.5%. Aman Gupta, Peyush Bansal & Namita Thapar got the deal.
