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What Happened to Recode Studios After Shark Tank India?

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What is Recode Studios?

Recode Studios is a makeup brand. It offers high-quality makeup products. It has 3 franchise shops also. These franchises are in Faridabad, Delhi & Raipur.

Recode Studios doesn’t compete with the top leading brands in the makeup industry. It teaches women how to self-groom. They teach people offline and convert them into their customers.

Recode Studios has a marketplace. In the marketplace, Recode Studios sells other brands of products also.

Who is the Founder of Recode Studios?

Dheeraj Bansal & Rahul Sachdeva are the founders of Recode Studios. Rahul is 36 years old, and Dheeraj is 45 years old.

Rahul previously worked in this industry with a different brand, and he knew where he could get all the best quality products. Dheeraj was a bicycle manufacturer.

Recode Studios Before Shark Tank India?

They started Recode Studios in 2018. 5 years later, Recode Studios has 291k followers on Instagram. Sugar Cosmetics follows Recode Studios Instagram page.

How much money did they ask for on the pitch?

They came to Shark Tank India seeking ₹1 Crore for 1% equity in their company Recode Studios. Which gives the company a valuation of ₹100 Crores.

How to get Recode Studios makeup?

You can easily get the makeup from their brand website & application. They are also available in 250+ retail stores.

Unit Economics of Recode Studios

It’s a profitable business. In the 2021 – 2022 fiscal year, they made ₹70 Lakhs in profit.

What are the Annual Sales of Recode Studios?

Fiscal YearAnnual Sales
2021 – 2022₹15 Crores
2022 – 2023₹30 Crores Projected

Which shark gave Recode Studios an offer?

Namita Thapar was the first one to go out. She doesn’t invest in any company that is a direct competitor of his friend’s company.

Aman Gupta was out. He also didn’t want to invest in Vineeta Singh’s competitor company.

Peyush Bansal was out. He advised them to improve their branding. He thought he couldn’t add any value to the business.

Vineeta Singh was out. She didn’t invest due to a conflict of interest. Her own company is in the same category.

Anupam Mittal was out. He couldn’t justify the ₹100 Crores valuation of the company.

What deal did Recode Studios get in Shark Tank India?

Recode Studios didn’t get any deal in Shark Tank India.

Company Name Recode Studios
Founder Dheeraj Bansal & Rahul Sachdeva
Asked Amount ₹1 Crore for 1%
Final DealNo Deal
SharkNo Shark
Company Net Worth ₹100 Crores
Company Website shop.recodestudios.com
Company Status In Business

What is the net worth of Recode Studios?

The net worth of Recode Studios is ₹100 Crores.

Is Recode Studios still in Business?

Yes, Recode Studios is still doing business in the makeup industry.


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