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What Happened to Poo De Cologne After Shark Tank India?

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What is Poo De Cologne?

Poo De Cologne is a pre-toilet spray. It’s a toilet spray that you need to spray before you use the toilet.

It’s made of 100% pure essential oils. It doesn’t have any gas or toxin. This spray will give you a stink-free experience in the bathroom.

This product can be used in restaurants, shopping malls, cafes, co-working spaces, hostels, co-living spaces, etc.

Poo De Cologne has 5 products in total.

  1. Poopsie Daisie – Floral variant
  2. Poops A Lot – Mint variant
  3. Mask A Poo – Woody variant
  4. Poop Essentials – Pine variant
  5. Pooparazzi – Citrus variant

Who is the Founder of Poo De Cologne?

Aditi Talwar Sodhi is the founder of Poo De Cologne. It’s a brand under Essentially Happy Marketing.

Aditi is 44 years old. She lives in both Mumbai & Dubai. She worked in advertising & marketing. She always wanted to have her own brand. That’s how Poo De Cologne was formed.

Poo De Cologne Before Shark Tank India?

She started the company in February 2021. One bottle can be used 80 times, as it has 400 sprays in it.

Poo De Cologne has 765 followers on Instagram.

How much money did she ask for on the pitch?

She came to Shark Tank India seeking ₹75 Lakhs for 5% equity in the company Poo De Cologne. Which gives the company a valuation of ₹15 Crores.

How to get Poo De Cologne?

You can get all 5 Poo De Cologne products from their main website. They are also available on Amazon, Flipkart & Trell.

How to use Poo De Cologne?

Simply spray the Poo De Cologne on the water before using it. It will create a mask on top of the water. The spray prevents bad odor from leaving the water. Thus the bathroom remains odor-free.

Unit Economics of Poo De Cologne

The average monthly sales are ₹75,000.

Making cost₹65
Selling price₹555

What are the Annual Sales of Poo De Cologne?

Poo De Cologne made ₹4.5 Lakhs sales in total.

Which shark gave Poo De Cologne an offer?

Ashneer Grover was out. He would be interested in the business if there were an automatic version of it. Where the user doesn’t have to spray it, every time before using the bathroom.

Aman Gupta was out. He thought the product was a bit gimmicky and wouldn’t become a big business in the long run.

Vineeta Singh was out. Similar products work in the USA, but she thought this wouldn’t take off quickly as it required behavior change in the consumer. That’s why she didn’t give any offer.

Peyush Bansal was out. He didn’t find the business investable. But he encouraged her to keep at it.

Anupam Mittal was out. He advised her to make more sales.

What deal did Poo De Cologne get in Shark Tank India?

Poo De Cologne didn’t get any deal in Shark Tank India.

Company Name Poo De Cologne
Founder Aditi Talwar Sodhi
Asked Amount ₹75 Lakhs for 5%
Final Deal No Deal
Shark No Shark
Company Net Worth ₹15 Crores
Company Website www.poodecologne.com
Company Status In Business

What is the net worth of Poo De Cologne?

The net worth of Poo De Cologne is ₹15 Crores.

Is Poo De Cologne still in Business?

Yes, Poo De Cologne is still in the bathroom spray business.


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