What Happened to Nabhi Sutra After Shark Tank India?

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What is Nabhi Sutra?

Nabhi Sutra is the pioneer in belly button oils. The brand has 9 types of ayurvedic belly button oils. These oils help in hair care, skin care, digestion, and many other things.

All the products are 100% natural. There’s no scope for any side effects. All the products are FDA-approved.

There are multiple Ayurvedic doctors in the Nabhi Sutra team.

Who is the Founder of Nabhi Sutra?

Swati Vakharia & Vaibhav Shah are the founders of Nabhi Sutra. Swati used this oil in her own family and got benefit from it.

Nabhi Sutra Before Shark Tank India?

They started Nabhi Sutra back in 2019. More than 3 Lakh customers have happily used this product.

How much money did they ask for on the pitch?

They came to Shark Tank India seeking ₹60 Lakhs for 3% equity in the company. Which gives the company a valuation of ₹20 Crores.

How much money did they raise for Nabhi Sutra?

They haven’t raised any money, it’s a bootstrapped company. They only took a ₹40 Lakhs loan.

How to get Nabhi Sutra?

You can get all 9 oils from their brand website.

Unit Economics of Nabhi Sutra

Their marketing spend is 54%.

What are the Annual Sales of Nabhi Sutra?

Fiscal YearAnnual SalesProfit
2020 – 2021₹1 Crore5%
2021 – 2022₹1.8 Crore5.5%
2022 – 2023₹4.5 Crores4.5%
2023 – 2024₹5.3 Crores Projected

Which shark gave Nabhi Sutra an offer?

Peyush Bansal was out. He advised them to build a bigger business in the Nabhi space alone.

Vineeta Singh was out. She didn’t like the pricing of the products.

Anupam Mittal was out. He advised them to stay as a niche company.

Namita Thapar was out. She didn’t see the brand becoming big any time soon. That’s why she didn’t give any offer. Also, she figured out that the sales of Nabhi oil are decreasing month by month. Which was a red flag according to her.

Aman Gupta was out. He liked the founder’s personality. But he thought the TAM of the product was too low.

What deal did Nabhi Sutra get in Shark Tank India?

Nabhi Sutra didn’t get any deal in Shark Tank India.

Company Name Nabhi Sutra
Founder Swati Vakharia & Vaibhav Shah
Asked Amount ₹60 Lakhs for 3%
Final Deal No Deal
Shark No Shark
Company Net Worth ₹20 Crores
Company Website nabhisutra.com
Company Status In Business

What is the net worth of Nabhi Sutra?

The net worth of Nabhi Sutra is ₹20 Crores according to the founders.

Is Nabhi Sutra still in Business?

Yes, Nabhi Sutra is still in the Ayurvedic business.

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