What Happened to Green Protein After Shark Tank India?

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Who is the Founder of Green Protein?

Madhvi Datwani is the founder of Green Protein. She has 2 other co-founders. They are Parag Khimani & Parigna.

How much money did they invest in Green Protein?

All 3 partners have invested ₹30 Lakhs each in the business.

What is Green Protein?

It is 100% plant-based protein. They currently have 3 smoothie flavors and 6 fruit flavors. Madhvi was a lawyer by profession. She practiced law for 2 years, but it wasn’t giving her much kick. She took a break from it and later started her entrepreneurship journey.

It’s easy to digest, and when you’re drinking this it won’t feel like a protein drink. Rather it will look like e juice drink. They try to keep the ingredients as natural as possible. They extract the drink colors from different helpful ingredients like cumin, beetroot, etc.

The protein powder mixes pretty easily. Just add some powder and stir a little. Your healthy green protein will be ready.

They sell a single sachet for ₹79. Normally only gymgoers drink protein on a daily basis. But Madhvi & Satish want everyone to have this whenever they need an extra bit of energy.

How much money did they ask for Green Protein?

They came to Shark Tank India seeking ₹60 Lakhs for 2% equity in the company. Which gives the company a valuation of ₹30 Crores. They must have some pretty good sales to back this valuation.

In the last 10 months, they made a total sale of ₹50 Lakhs. Last month’s sales were ₹12 Lakhs.

The cost of making per packet of green protein is ₹15.

Which shark gave Green Protein an offer?

Ashneer Grover was out because he thought there was not much hunger in the founders to make this brand successful. All 3 founders are doing well in their respective lives. If this startup doesn’t work out, it won’t affect them. That’s why Ashneer Grover was out.

Aman Gupta, Vineeta Singh & Ghazal Alagh gave a combined offer of ₹60 Lakhs for 20% equity in the company.

Namita Thapar was out because she didn’t like the taste of the product.

Peyush Bansal was out because the current structure of the company didn’t appeal to him that much. Not meeting the remaining two co-founders lacks clarity in the business for him.

Anupam Mittal gave the 2nd offer. He offered ₹60 Lakhs for 15% equity in the company.

Madhvi gave a counteroffer of ₹60 Lakhs for 5%.

Company NameGreen Protein
FounderMadhvi Datwani, Parag Khimani & Parigna
Asked Amount₹60 Lakhs for 2%
Final DealNo Deal
SharkNo Shark
Company Net Worth₹30 Crores
Company Websitegreenprotein.co.in
Company StatusIn Business

What deal did Green Protein get in Shark Tank India?

Madhvi didn’t take any deal and said No to all the sharks.

Did she come for a deal in Shark Tank India or just to promote her company?

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